When you first hear Burger King, chances are the first thing that pops in your head isn’t chicken. In all likelihood the first thing you think of rhymes with bopper. Or schnopper. Sure BK has chicken fries and an original chicken sandwich that has been around forever but the reality is they have been searching for a premium chicken sandwich fixture on their menu the same way the Cleveland Browns have been searching for a franchise quarterback. Due to the popularity of other chicken sandwiches in the fast food game companies have felt added pressure to offer a quality chicken sandwich that can compete with the industries top sellers.
Enter the new Crispy Chicken Sandwich. According to Burger King, “Our New Crispy Sandwich is made with 100% white meat chicken filet, seasoned and breaded and carefully layered with fresh lettuce, ripe tomato, and creamy mayonnaise on a potato bun.” Sounds quite appealing. Reviews and word of mouth that I have seen and heard so far have been pretty positive too. It was time to put it to the test.
What I ordered: Crispy Chicken Sandwich meal (medium). No tomatoes. No mayo.
Cost: $8.31 with tax.
Verdict: First off, I only wanted to order the sandwich, without the fries and drink. The sandwich alone came to $5.19. At that point I felt the only logical option was to spring the extra 2 something and get the meal. They got me. It was supposed to be 7 bucks and change but somehow, someway came to $8.31. Rather than dissect the charges like an old lady at Shop Rite I paid and kept it moving. Time to eat. I unwrapped the sandwich (which came in regular paper, nothing that would make it feel like a premium item) and at first glance wasn’t all too impressed. It looked like a pretty standard chicken sandwich. The first thing I thought when I took a bite was that this tasted familiar and I couldn’t figure out why. Then I realized that the bun they used tasted identical to the one McDonald’s uses for their Buttermilk Deluxe Crispy Chicken Sandwich. Not to say that’s a bad thing as I actually like that bread but it just seemed odd for it to taste so similar to their competitor. As for the chicken? Good but not great. It was made with white meat but it wasn’t a plump, hearty breast of chicken. Here’s the thing, while this may be a decent chicken sandwich the price and overall lack of anything exciting won’t ever make me go out of my way for it. It tasted good, I liked the bread and it was pretty crispy but it doesn’t compete with say, Chick-fil-A or even come close. Chick-Fil-A tastes better and costs less. Go figure. I don’t want to spend $8 at Burger King for a meal. If I’m spending $8 I want to get a bunch of little things and fill myself up that way. For instance, you can grab 2 of their Original Chicken Sandwiches for $5. I’d much rather do that. Or if I were at Wendy’s you can have FIVE of their dollar menu ones. That may be excessive (it may not be) but I’m just making a point. Quality over quantity is one thing but when you’re at Burger King the goal is usually to get as much grub as you can for the lowest cost possible. Kind of disappointed. If you’re at Burger King and are craving a chicken sandwich then by all means go for it. But if you’re just in the mood for a chicken sandwich in general and have transportation or can walk then there are much, much better alternatives… and at a lower price.