Gratzfeed likes to consider itself a jack of all trades. We bring you music, sports, food, entertainment, current events and whatever the hell else we feel is necessary for your eyeballs to come across. While that’s not going to change anytime soon, there’s been a recent influx in food related content for a few reasons
- I love food
- Everyone else loves food
- I’ll take any excuse to eat food I can get
I realized that while food write ups are cool, I wanted to bring viewers an even closer look at the places I already know and love, or the new places that I’m trying for the very first time. I wanted people to understand the culture, the vibe, the ambience, etc. That’s why I enlisted the help of my close friend Steve Ziegler (shameless plug for Zig Media, -no seriously he’s damn good at what he does, you can watch the video and see for yourself) and set off to capture these places on camera for you all to see. For episode one I decided there was no better place to start than Chick’s Deli, located in my lovely (besides those taxes though am I right?!) hometown Cherry Hill, New Jersey.
Chick’s Deli is the definition of a hidden gem…literally. It’s located behind a main road, Route 70, in this little strip that nobody would see from just driving by. Heck, you could tell Joel Embiid his crush Rihanna was waiting for him there and he still wouldn’t be able to find it. In todays world, everyone is enamored with the superficial aspect of food, the ice cream that’s rolled, fancy looking plates with the little bowls of ketchup instead of the classic packets or bottles, the artsy drizzles that look like Picasso drunkenly decorated your dish. Chick’s forgoes the nonsense and focuses on what really matters, the actual food and it’s quality. No frills, Chick’s Deli is well, a deli, that specializes in hoagies, cheesesteaks and other sandwiches. The majority of their traffic comes from the lunch crowd, people picking up sandwiches for the office, construction workers getting a quick bite on their breaks etc. Rather than pumping out advertisements, they rely on word of mouth and if you ask them they’ll probably tell you it’s worked pretty damn well. For the record, this is not a food review. I have been going to Chick’s for years and have known their food is aces. Instead, this is a glimpse inside one of the areas favorite local gems, the people that make it go and of course the food they serve. Hope you all enjoy, cheers!